From store shelf to recycling: the very first Woosh give-back diaper is now in Bruges!
What if you didn't just throw away a diaper anymore... but returned it? And what if that same diaper then became a
May 27, 2025
The ecological diaper service
Woosh’s Mission: Making Diapers Circular Woosh aims to make disposable diapers circular by recycling them. We want to save diapers from ending up in landfills without requiring parents or caregivers to change their routines. Step by step, we’re working to make disposable diapers fully circular by:
– To develop a diaper that can be recycled
- To set up a diaper service where we deliver the diapers and collect used diapers in return
- To develop a unique recycling process with the aim of recovering as many valuable materials as possible.
And that’s how the give-back diaper was born! Mission one accomplished!
Woosh, every change matters!
Happy babies
With the Woosh diaper, babies enjoy the very best protection. Our diaper has been dermatologically tested, ensures dry bottoms for up to 12 hours and is free of harmful substances. Kind to the skin, gentle on bums!
Woosh delivers diapers to your stock room and collects the used diapers from where you keep them. We relieve you of logistical worries so you have more time for the children!
We make diaper recycling possible with the used diapers that we collect. In this way we create a circular system, reduce CO 2 emissions and contribute towards a cleaner planet!
Making diapers circular
mission 1 accomplished
At Woosh we have a mission. A mission to make diapers circular! We want to turn the diaper world upside down and close the loop for the first time. Out of love for the little ones, for you and for our planet.
We believe that our responsibility does not stop with delivering the diaper. That's why we collect our diapers again after they've been used, giving us access to a steady stream of material for recycling.
To achieve this closed loop, we created a unique and innovative model based on 3 pillars: our diaper, our service and our recycling process.
Woosh in numbers
0
+
Affiliated customers
0
+
Happy babies
0
Logistics hubs
More than
1300 daycare centers
rely on Woosh
The Woosh approach
in 3 pillars
Our diaper was designed according to the principle 'design for recycling' with a view to optimal material recovery.
Collecting used diapers ensures a separated waste stream, a necessary condition for recycling
We make diaper recycling possible with the used diapers. Our goal: reusing valuable materials and reducing CO2 emissions.
Join us
mission!
Become a Wooshie and support the path to a sustainable future for our children. Together we build a more beautiful planet with less waste and less CO 2 emissions!
Woosh news
Woosh nominated for the Changemakers Awards. Vote and help us eliminate diaper waste from the world!
Woosh has been nominated for the Changemakers Awards by De Tijd/L'Echo! This means that our mission for a circular diaper solution is officially recognized
March 4, 2025
The future of diapers is circular
This is the story of three young fathers, and a small diaper revolution. The three engineers and real changemakers decided that the
January 24, 2025
